Ivana Kirkbride

Ivana Kirkbride is a Media and Tech Executive.

Kirkbride has over 20 years of experience building, launching and scaling innovative media products at Fortune 50 companies and disruptive startups. With over $2B in transactional experience in consumer tech and media, she is an industry leader in the social video and creator economy. Ivana led product marketing for the Entertainment product group at Meta which includes Video, Music and Gaming. Previously she led content strategy and programming across the Meta Family of Apps for Reels, Facebook Watch, Instagram Video and Messenger Watch Together.

Prior to Facebook, Ivana was the General Manager for OTT Entertainment at Verizon where she led P&L management of a suite of AVOD, SVOD and MVPD products. As the Chief Content Officer for Verizon's go90, she executed a focus on premium content. Under her leadership, go90 earned over 90 major award nominations including an Oscar for Best Animated Short Film. Dear Basketball was a landmark win-- the first for an ad-supported video platform. Prior, Ivanaled content for Vessel, an early player in the creator economy and mobile video, later acquired by Verizon. Before Vessel, Ivana held executive roles at YouTube and was a founding member of YouTube Originals. Prior to YouTube, she held executive management team roles at digital media startups and investment roles at technology growth funds.

Ivana is a 2018 Henry Crown Fellow with the Aspen Institute, a member of the Producers Guild of America, the Television Executives Peer Group of the Television Academy and the International Academy of Television Arts & Sciences. She serves on boards for the Consumer Technology Association, Television Academy Foundation and VidCon.