Social Buzz: Top TV Shows, March 15-21, 2015

Spring brings changes.

Television Academy and Unified

Winter has officially gotten the boot, and with the change in season outside comes a change in season on television.

This week, we say a sad (temporary) goodbye to four show finales and heartfelt hello to two tweetworthy premieres. While fans of Empire, It’s Always Sunny in Philadelphia, Broad City, and Glee were glued to the tube for the latest episodes, and viewers checked out new series iZombie and One Big Happy, we wanted to know if they shared their excitement on social as well. And, which of these scenarios got them talking the most:

Lucious choosing to keep a big secret in the finale of hip hop drama Empire
Med student Olivia More trying to cope as a brand new member of the undead in the series premiere of iZombie
Luke and Lizzy contemplating parenthood in the series premiere of One Big Happy
The gut-busting season 10 finale of fan favorite It’s Always Sunny in Philadelphia
Abby and Ilana’s hilarious birthday hijinks in the finale of Broad City
Dreams finally coming true for the Glee crew in the heartfelt series finale

The Social Totals

Empire made beautiful music on social, composing an impressive 2.7MM engagements to own 73.9% of all shares, comments, likes, tweets and retweets generated by the shows analyzed.

Active Audiences

When we look at who had the most reactive audience regardless of size, Empire kept fans in tune on Facebook with 1,305.4 engagements per 1K fans and over 2,000 engagements overall. On Twitter, One Big Happy got followers' clocks ticking with 879.4 engagements per 1K followers.

...

Empire
Facebook: 1,841,573
Twitter: 405593

izombie
Facebook: 114,842
Twitter: 15813

One Big Happy
Facebook: 13,261
Twitter: 3524

It's Always Sunny in Philadelphia
Facebook: 3,529,780
Twitter: 110442

Broad City
Facebook: 230,200
Twitter: 100191

Glee
Facebook: 22,346,379
Twitter: 2904303